Digital Advertising Innovation with

Hawk Conservancy Trust

51.20731°, -1.56393°

The Hawk Conservancy Trust is a charity and visitor attraction. Its mission is clear—the conservation of birds of prey and their habitats—and its commitment to this is inspirational. It is leading the way when it comes to conservation and engagement throughout its whole organisation. After previously working with the team on a digital marketing review, we’re delighted to share that we’re now supporting the team to grow visitor numbers and revenue to fund its vital conservation work.

About

The Hawk Conservancy Trust is a charity with a mission to conserve birds of prey and their habitats. Their visitor attraction is located in Hampshire, set within a stunning 22-acre site.

The Trust undertakes conservation and research projects in the UK and overseas and collaborates with numerous organisations and conservation groups to deliver them. Education and raising awareness about birds of prey, their habitats, and the threats facing them is an important part of their mission. Notable projects include the Raptor Nest Box and Red Kite reintroduction projects in the UK and the International Vulture Programme in southern Africa and South Asia.

The support of thousands of visitors each year is crucial to the Trust’s work. As a charity, funding from memberships, entrance fees, and donations is essential to sustain its work. Volunteers and staff are dedicated to ensuring that the Trust’s mission, which started from humble beginnings nearly 60 years ago, thrives for years to come.

“Navigate exceeded our expectations on the digital review they completed for us, so when the time came to trust an agency with our digital marketing, we wanted to go with someone with Navigate's expertise and knowledge. We appreciate their professionalism, digital expertise, and genuine interest in our success as a conservation charity. We have found them highly responsive and a pleasure to work with.”

Louise Cox, Head of Marketing, Communications and Fundraising, 

The Hawk Conservancy Trust

We’re focusing on growing visitor numbers at this first stage and growing their revenue to put more into their impact work.

Digital advertising on meta and channels such as Google and Bing will deliver this strategic growth.

Head to their website here for more information on the Hawk Conservancy Trust.

The Hawk Conservancy Trust joins Navigate's impressive client portfolio of positive-impact brands, including Knowsley Safari, Hampshire Cultural Trust, the National Marine Aquarium, Leeds Castle, and the Roman Baths.

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